MARKETING AIN'T EASY
Marketing is simple… but that doesn’t mean it’s easy. Lots of things in life can be difficult but at the same time, not complicated or complex - like running a marathon for my bucket list. It was incredibly difficult but it was simple, one foot in front of the other. Finishing college is difficult and complicated. Dating is difficult and complicated. Marketing ain’t easy, it’s difficult. But marketing is not complicated; it’s three simple steps. You just have to take your time with them and put in some effort.Marketing Ain't Easy is a guide to creating a full marketing plan that any marketing professional or business owner can implement today.
And the Dave Ramsey team at the 2020 SMART Conference
Jonathan Rizzo is a New Yorker living in Nashville who spends his days as a video director and award winning marketing professional. After the successful release of his book, Marketing Ain't Easy: It's Three Simple Steps, he launched the advertising agency, Rizzo Creative Strategies (AmericanPhotoVideo.com).
Throughout his career, Jonathan has worked with international brands like Mercedes Benz, Burton Snowboards, and New Balance as well as local brands like Vincent Peach Fine Jewelry and Hiller Plumbing, Heating, Cooling and Electrical. Beyond holding a B.A. in Transpersonal Psychology and an M.B.A in Finance, he has a beautiful daughter and enjoys his lifelong practices of loving God, playing music, and writing in the evenings.
To give back, Jonathan regularly leads volunteer efforts in his community and with his church. For his work, he has received official resolutions from The State of Massachusetts House of Representatives as well as official citations from the Boston City Council and Boston’s Mayor, Marty Walsh. Jonathan is always up for good conversation and a glass of wine but he has a weakness for his true love: macaroni and cheese.